Estonian Fashion Festival is a major event in Estonia that promotes sustainable fashion culture and represents designers who follow sustainable practices.

Our mission is to increase the competitiveness of designers, support their development in sustainability, and promote sustainable Estonian fashion both locally and internationally by involving stakeholders in fulfilling this mission. In addition to supporting designers, raising consumer awareness is also at the heart of the festival.

The festival offers a rich multi-day programme, with three distinctive fashion shows as its main events: Mood-Performance-Tants, Antoniuse Fashion Show and OmaMood, presenting both emerging and established designers. The festival also includes Greenery, a seminar on sustainable fashion featuring local and international experts and entrepreneurs. All festival events are organised in an environmentally responsible way, and we are the first fashion event in the Nordic region to receive the international “Greener Event 2025” certificate.

Estonian Fashion Festival was founded in 2018 by three organisations that educate fashion designers, when Pallas University of Applied Sciences, Tartu Centre for Creative Industries and the University of Tartu Viljandi Culture Academy decided to bring together their fashion shows, each with a long history and strong identity, into one major event. The aim was to stand together for the sustainability and visibility of Estonian fashion design.

The festival follows its Articles of Association, Code of Ethics and Sustainability Strategy.